Auto Manifesto

June 15, 2009

Is GM Learning Disabled?

An article in Automotive News reports GM has been working on a project for four years to standardize the designs of its factories so that it can build vehicles of the same architecture anywhere, reduce costs and actually turn a profit. Furthermore, it projects the plan will be 82% complete by 2012. GM calls the concept "interbuildability."

We call it "obvious". That's what their competitors have been doing for decades. McDonald's figured it out in the 1950s. Michael Gerber wrote a book about it (The E-Myth Revisited), and millions of copies have been sold. It's not a secret.

This is another example of GM's idea du jour. Now just wait for them to botch up the execution of the plan and try something else. GM should just stop talking and concentrate on doing things right.

Source: Automotive News

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